Modern Family’s Sofia Vergara Launches Her Clothing Line
This sexy, fashion forward clothing will be sold only at Kmart!
Sofia Vergara has such great style that The New York Times recently selected her as one of this year’s “Faces to Watch.” The busy actress (Modern Family, The Smurfs, and New Year ’s Eve) will debut her lifestyle collection this fall at 800 Kmart stores (and online) this fall.
“The Sofia Vergara Collection” consists of accessories, jewelry, handbags, dresses and sportswear. Lots of the items are transitional- they’ll take you from day to night. Every item is as fashion forward, figure flattering and trendy as Sophia.
“I am thrilled to be introducing the Sofia Vergara brand with Kmart!” said Sofia Vergara. “I wanted to work with a national retailer that would truly value a collection that provides both fashion and quality at a price women could afford.”
“The Sofia Vergara collection will draw on the star’s notable, personal style with designs that will have broad appeal,” said John Goodman, executive vice president of Apparel and Home for Sears Holdings. “As you look at the current brand portfolio at Kmart—from our longstanding relationship with Jaclyn Smith to our more recent introduction of Dream Out Loud by Selena Gomez—it is clear that we value the authenticity that comes from collaborating with talented celebrities whose sense of fashion is aspirational but attainable. We’re particularly pleased to be able to strengthen our apparel offering with this contemporary brand, designed especially for a young, fashion-conscious customer. We look forward to welcoming Sofia Vergara to the Kmart family.”
Want to keep up with all the cool fashion at Kmart? Visit the Kmart fashion facebook page and like them. It’s that easy!
PJ Gach is the Senior Editor: Style + Beauty at BettyConfidential.