Buy Lancome’s Beauty Product, Help Fight Pediatric Cancer
Lancôme will donate $7 from sales of Génifique Youth Activating Concentrate to St. Jude’s.
If you want to look younger (who doesn’t?!) and feel good, stop by any Lancôme counter for your free weeklong sample of Génifique Youth Activating Concentrate. And if you decide it’s a must have, they’ll donate $7 to St. Jude Children’s Research Hospital–an institution committed to combating pediatric cancer–for every regular-sized bottle you purchase on October 21, 2011. Dubbed Genes Day, Lancôme plans to raise at least $300,000 to aid kids in the battle against cancer from just a day of product sales.
Can’t wait to do your part? Dillard’s is making it extra easy for shoppers to swipe their credit cards by extending its donation period from October 2 to October 23.
The beauty company’s efforts haven’t gone unnoticed by renowned celebrities like Julia Roberts, who has thrown her support behind the cause.
“The partnership between Lancôme and St. Jude Children’s Research Hospital is a true celebration of the beauty of giving,” Lancôme ambassadress Julia Roberts said. “I’m honored to be part of the Lancôme family as it supports St. Jude’s mission of helping children with cancer and other life-threatening diseases.”
So, beautify your skin (and conscience!) by hitting the Lancôme counter and giving yourself a treat not even your most frugal friend can criticize.
Diana Denza is a regular contributor to BettyConfidential.