Okay, now we’ve seen everything! Womenswear designer Cynthia Rowley will be premiering her new line of disposable diaper for Pampers this July at Target and Target.com.

"As a mom, I wanted other moms and dads to have more options in every part of their lives -- even diapers," said Rowley. "It's the first piece of clothing your baby will ever wear, and it should be special."

The designer poopy pants come in 11 colorful styles for baby and toddler boys and girls, like the one madras plaid above. No word yet on what the price will be for a box, but it probably won't be inexpensive. After all, these are designer doo-doo rags.

Cynthia Rowley has been seen on “The Today Show,” “Project Runway” and other TV shows. She’s been honored with the prestigious womenswear award from the CFDA (Council of Fashion Designers of America). The designer frequently shows at New York Fashion Week. Her line of home goods, “Swell” and beauty products are sold at Target and Target.com. Her collections of accessories, clothing and more is sold in department stores and 60 Cynthia Rowley stores.

And now, her line of diapers is a boon for parents who desperately need to one-up someone!

PJ Gach is the Senior Editor:  Style + Beauty at BettyConfidential.